Bringing Words to Life
For bhp Architekten’s image film, I collaborated with weframe studios to create expressive and organic text animations that reinforce the video’s message. My goal was to bring the words to life through movement, emphasizing their meaning in a dynamic and engaging way.
I developed and animated more text elements than were ultimately used in the final edit, exploring different styles and approaches to enhance the storytelling. This process was both exciting and challenging, requiring creativity, precision, and a deep understanding of motion design. Finding the right balance between subtlety and impact made this project a rewarding experience.
